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Daniel H. Pink
To Sell Is Human
Master the art of moving others by tapping into empathy, curiosity, and the hidden science of persuasion.
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Core Biz Category:
Sales
Growth Category:
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What's You Learn?
Everyone sells by moving others, requiring attunement, buoyancy, and clarity – To Sell Is Human by Daniel Pink reveals why we're all in sales and how to excel. This comprehensive modern selling guide and influence strategies outline:
- Non-Sales Selling - 40% of work time spent moving others without transactions
- ABC Updated - Attunement, Buoyancy, Clarity replace Always Be Closing
- Servant Selling - Serve first, sell second for sustainable success
- Purpose Power - Selling with purpose outperforms commission-driven approaches
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.

5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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