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Matthew Mockridge
Your Next Big Thing
Discover the opportunity waiting within you.
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What's You Learn?
Generate breakthrough business ideas through systematic creativity – Your Next Big Thing by Mockridge democratizes innovation. This comprehensive idea generation summary and creativity methods explain: • Next Big Thing Criteria - Identify ideas worth pursuing • Creativity Tools - Generate scalable ideas systematically • Evaluation Framework - Test ideas before major investment • Daily Practices - Build innovation capacity continuously What most summaries miss: Mockridge proves creativity is learnable skill, not innate talent. Launch Click.Apply.Grow™ ideas: Use one creativity tool daily. Generate ten ideas weekly. Test one monthly. Systematic innovators achieve 20x more viable ideas than random brainstormers. Ideas are everywhere. Systems capture them.
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.

5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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