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Dave Logan, John King and Halee Fischer-Wright

Tribal Leadership

Unlock the hidden power of tribes to elevate culture, boost performance, and build unstoppable teams.
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Personal Development
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What's You Learn?
Organizations naturally form five tribal stages requiring different leadership approaches – Tribal Leadership reveals how to elevate tribes to highest performance levels. This comprehensive tribal development guide and leadership strategies explain:
  • Five Tribal Stages - From "life sucks" to "life is great" cultures
  • Language Indicators - Words reveal and shape tribal stage
  • Triadic Relationships - Three-person connections outperform dyads
  • Values and Noble Cause - Stage 4 tribes unite around shared purpose
The hidden gem: Their "oil change" metaphor shows why 48-hour culture shifts work better than gradual change. Elevate your Click.Apply.Grow™ tribe: Identify current stage accurately. Speak aspirational language. Build triads. Leaders elevating tribes report 3x performance improvements and engagement. Lead tribes. Change cultures.

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About the Author

Dave Logan, John King, and Halee Fischer-Wright are organizational culture experts who’ve helped leaders build tribal unity to drive breakthrough business performance.

Co-authors of the bestselling book “Tribal Leadership,” their work is based on analyzing over 24,000 leaders across diverse industries. Dave is a USC faculty member, John is a leadership coach to Fortune 500 CEOs, and Halee is a physician-executive and former CEO of MGMA. Their research showed how cultural language stages directly impact productivity and innovation.

What sets this trio apart: They help companies move from competition to collaboration by unlocking the true power of shared values and language.

Organizations applying their Tribal Leadership System report 2–3x increases in employee alignment, innovation, and team performance.

The culture architects who turn companies into movements—one tribe at a time.

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