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Stephen M.R. Covey with Rebecca R. Merrill

The Speed of Trust

Trust isn’t a soft skill—it’s a performance multiplier that accelerates everything in business and life.
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What Will You Learn?

Trust operates as measurable performance multiplier, increasing speed and reducing costs – The Speed of Trust by Covey reveals how trust transforms every business and personal relationship. This comprehensive trust-building guide and relationship strategies reveal:

  • Trust Equation - Credibility plus Behavior equals Trust dividends or taxes
  • 13 Behaviors - Specific actions like transparency and delivery build trust
  • Five Waves - Self, Relationship, Organizational, Market, Societal trust levels
  • Trust Economics - High trust reduces costs and time exponentially

What most summaries miss: Covey's "smart trust" matrix shows when to trust and when to verify. Build your Click.Apply.Grow™ trust advantage: Practice straight talk. Right wrongs quickly. Deliver results consistently. High-trust organizations show 3x faster execution and 50% lower costs. Build trust. Accelerate everything.

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About the Author

Stephen M.R. Covey is the trust expert who quantified how trust impacts speed and cost in every interaction.

Former CEO of Covey Leadership Center (grew 80x to $110 million), merged into FranklinCovey ($200+ million). Son of 7 Habits author Stephen R. Covey. The Speed of Trust sold 2 million copies in 22 languages. Co-founder of CoveyLink and Speed of Trust Practice. Harvard MBA. Rebecca R. Merrill co-authored multiple Covey family bestsellers including Life Matters.

What sets them apart: They proved trust is measurable and teachable, showing high-trust organizations operate at half the cost with double the speed.

Companies building trust using their framework achieve 286% higher total return to shareholders.

The duo who made trust a measurable business metric.

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