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Barry Libert, Megan Beck and Jerry Wind
The Network Imperative
Shift from products to platforms—unlock exponential growth by building and scaling value-driven networks.
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What's You Learn?
Network business models create exponentially more value than traditional pipelines – The Network Imperative reveals why platforms dominate modern markets.
This comprehensive network strategy summary and main ideas explain:
The hidden gem: Their "Network Maturity Model" shows evolution from product to platform thinking.
Your Click.Apply.Grow™ blueprint: Identify network potential tomorrow. Connect two user groups. Enable interactions. Network businesses achieve 10x valuations versus pipeline competitors.
Own connections, not assets.
This comprehensive network strategy summary and main ideas explain:
- Pipeline to Platform - Shift from producing products to orchestrating participant interactions
- Network Effects - Each new user increases value for all existing users exponentially
- Asset Light - Networks leverage participant resources versus owning everything internally
- Data Advantage - Network insights compound faster than traditional market research
The hidden gem: Their "Network Maturity Model" shows evolution from product to platform thinking.
Your Click.Apply.Grow™ blueprint: Identify network potential tomorrow. Connect two user groups. Enable interactions. Network businesses achieve 10x valuations versus pipeline competitors.
Own connections, not assets.
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.

5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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