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Phil Knight

Shoe Dog

A memoir by the creator of Nike.
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What's You Learn?
Build global empire through relentless pursuit of meaningful mission – Shoe Dog by Knight chronicles Nike's incredible journey. This comprehensive entrepreneurial memoir summary and startup lessons reveal: • Play Philosophy - Make business about joy, not just profit • Persistence Power - Survive near-death experiences through determination • Team Building - Attract misfits united by shared mission • Long-Game Vision - Think decades while surviving daily The hidden gem: Knight's "crazy idea" took 16 years to become profitable—patience pays. Begin Click.Apply.Grow™ mission: Define what makes work play. Build team of believers. Never give up. Mission-driven companies achieve 100x more impact than profit-only ventures. Just do it started with why.

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About the Author

Phil Knight is the founder of Nike who built a global empire from selling shoes from his car trunk.

CEO 1964-2004, Chairman through 2016, now Chairman Emeritus. Transformed $50 investment into $30+ billion company. Author of memoir Shoe Dog. One of world's most influential business executives. Lives in Oregon with wife Penny. Changed sports and culture globally.

What sets Knight apart: He didn't just build a shoe company—he created a movement that redefined athletic aspiration.

His story inspires entrepreneurs worldwide to pursue impossible dreams. Nike's success proves authentic passion creates unstoppable brands.

The shoe dog who taught the world to Just Do It.

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