Back to All Books
Larry Levine

Selling from the Heart

Build relationships that drive sales
Master Operations strategies from the world's leading business books!
Core Biz Category:
Operations
What Will You Learn?

"Authentic relationships outsell manipulative tactics every time – Selling from the Heart by Larry Levine proves genuine connection drives 3x more revenue than traditional sales methods. This comprehensive Selling from the Heart summary and main ideas reveal:

  • Authenticity Framework - Build trust by sharing vulnerabilities and dropping the perfect salesperson facade
  • Client-First Philosophy - Solve problems before pitching products to become a trusted advisor
  • Social Selling Blueprint - Use LinkedIn and content to attract ideal clients organically
  • Relationship ROI Method - Track lifetime value instead of quarterly quotas for sustainable growth

The hidden gem: Levine's ""Empty Suit Test"" identifies why 89% of salespeople fail to connect emotionally. Your Click.Apply.Grow™ journey begins: Write three authentic LinkedIn posts this week. Share one failure story with prospects. Focus on helping, not selling. Sales professionals practicing heart-centered selling report 67% higher close rates. Sell yourself by being yourself."

selling-from-the-heart original-book-image

About the Author

Larry Levine is the B2B sales authenticity revolutionary who spent 30 years in the trenches before teaching 10,000+ reps to sell from the heart.

Three decades selling B2B technology, consistently in President's Club. Author of Selling From the Heart (50,000+ copies) and Selling In a Post Trust World. Co-hosts Selling From the Heart Podcast with 2 million+ downloads. Coaches sales teams from Fortune 500 to startups. Kiwanis International leader supporting local nonprofits.

2025 relevance: As AI automates cold outreach, Levine's authenticity-first approach becomes the only way to differentiate in B2B sales conversations.

Sales teams implementing Levine's trust-based methodology report 43% higher close rates and 65% more referrals than traditional approaches. Lives in Thousand Oaks, California.

The sales veteran proving authenticity outsells algorithms every time.

Take the Book Summary Growth Challenge in 3 minutes!

Accelerate Growth with the Right
Book Strategy

Follow These 3 Easy Steps to Grow Faster:
PATENT
PENDING
1

Pick Your Book Strategy

Choose from proven strategies by top authors and experts.
selling-from-the-heart original-book-image
Choose Your Growth Strategy
Example:  Choose "Selling from the Heart" by Larry Levine to apply “
2

AI Builds Your Plan

Get a custom strategy and scorecard automatically created for your business.
AI Create Strategy:
“We used this exact process ourselves—and it inspired us to offer you 1,500+ free book summaries to accelerate your business growth!”
Founder/CEO Bryan Perdue
3

AI Builds Your Scorecard

Gamify your goals with a  custom scorecard proven to  boost success by 95%. (ASTD Study)
Get Your Streak On and Win the Operations Growth Crown!
selling-from-the-heart original-book-image
Try this Strategy Now – Free
Want to apply this strategy to your business to
– From ‘Selling from the Heart?”
Don’t Just Read;
Apply
Access Our Complete Library of 1,500+ Business Books and 7,000 Strategies!

Enter Details