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Ian Altman and Jack Quarles
Same Side Selling
Work collaboratively with your prospects
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Master financial strategies from the world's leading business books!
Core Biz Category:
Operations
Growth Category:
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What's You Learn?
"Collaborative selling where buyer and seller solve problems together closes deals 70% faster – Same Side Selling by Altman and Quarles eliminates adversarial negotiations forever. This comprehensive Same Side Selling summary and main concepts outline:
- Problem-First Conversations - Understand their issue completely before mentioning your solution
- Fit Assessment Matrix - Qualify opportunities where you can't deliver exceptional value
- Co-Creation Process - Build solutions with prospects instead of presenting to them
- Success Metrics Alignment - Define mutual wins before discussing price or terms
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.

5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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