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Francesca Gino
Rebel Talent
Unleash the power of rule-breaking creativity—and turn rebellion into your unfair advantage.
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What's You Learn?
Constructive rebellion drives innovation while conformity leads to stagnation – Rebel Talent by Francesca Gino shows why rule-breakers outperform rule-followers in today's economy. This comprehensive rebellion guide and innovation strategies outline:
- Five Rebel Elements - Novelty, Curiosity, Perspective, Diversity, Authenticity
- Positive Deviance - Breaking rules that should be broken improves outcomes
- Rebel Organizations - Companies encouraging dissent outperform conformist competitors
- Constructive Nonconformity - Channel rebellion toward positive change, not destruction
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About the Author
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5
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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