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Chris Zook with James Allen
PROFIT FROM THE CORE
Unlock growth by doubling down on what your business does best.
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Master financial strategies from the world's leading business books!
Core Biz Category:
Operations
Growth Category:
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What's You Learn?
Growth comes from strengthening your core, not abandoning it – Profit from the Core by Zook proves focus beats diversification. This comprehensive growth strategy summary and core principles include: • Core Business Definition - Know exactly where you make money and why • Adjacency Expansion - Grow into natural extensions, not random markets • Full Potential Mindset - Extract maximum value before moving on • Turbulence Navigation - Strengthen core during disruption, don't abandon The hidden gem: Zook's research shows 90% of sustained profitable growth comes from the core. Your Click.Apply.Grow™ focus: Define your true core business. List five ways to strengthen it. Execute one monthly. Companies focusing on core excellence achieve 2.5x better returns than diversifiers. Master your core. Growth follows naturally.
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.

5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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