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Marcus Buckingham & Ashley Goodall

Nine Lies About Work

Challenge outdated management myths and lead with truth, clarity, and real-world results.
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What Will You Learn?

Workplace success depends on team quality, not company culture or planning – Nine Lies About Work by Buckingham and Goodall exposes misconceptions that sabotage organizational performance. This comprehensive workplace truth guide and success principles reveal:

  • Team Over Company - Local team experience matters more than company culture
  • Strengths Focus - Building on strengths beats fixing weaknesses 10x
  • Real-Time Learning - Annual reviews and training programs fail consistently
  • Individual Uniqueness - Best practices ignore human individuality

The hidden gem: Their "red thread" research shows each person has unique recurring patterns of excellence. Navigate your Click.Apply.Grow™ workplace truth: Focus on immediate team. Amplify personal strengths. Seek real-time feedback. Workers understanding these truths report 65% higher engagement and performance. Question lies. Find truth.

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About the Author

Marcus Buckingham and Ashley Goodall are the workplace researchers who debunked management's most sacred beliefs.

Buckingham: Gallup researcher who created StrengthsFinder (20 million users), wrote seven bestsellers including First, Break All the Rules (1.5 million copies). Named Thinker of the Year. Goodall: Cisco leadership expert, former Deloitte executive, author of The Problem With Change. Their Nine Lies About Work challenges everything from feedback to work-life balance.

What sets them apart: They proved with data from 50,000 teams that conventional wisdom about engagement, leadership development, and performance reviews is completely wrong.

Teams using their strengths-based approach show 73% higher engagement and 18% better performance.

The duo dismantling workplace mythology with evidence.

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