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Joseph Grenny, Kerry Patterson, David Maxfield, Ron McMillan and Al Switzler
Influencer
Use cutting-edge science to spark real change—at work, in teams, and across entire organizations.
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What's You Learn?
Lasting change requires targeting vital behaviors with six sources of influence – Influencer by Grenny et al. shows how anyone can drive rapid, sustainable change by focusing on key behaviors. This comprehensive influence mastery guide and change strategies reveal:
- Vital Behaviors - Identify 2-3 high-leverage actions that drive disproportionate results
- Six Sources Model - Personal, social, and structural influences times motivation and ability
- Positive Deviance - Find those succeeding despite obstacles and replicate their methods
- Influence Strategies - Combine multiple sources for 10x greater change success
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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