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Jeremy Utley and Perry Klebahn

Ignite a Shift

Spark transformative change by mastering the psychology of influence, mindset, and action.
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What's You Learn?
Thinking impacts emotions which drive behavior to create transformation – Ignite a Shift by Stephen McGarvey reveals how persuasion and influence determine professional and personal success. This comprehensive Ignite a Shift summary and key takeaways outline:
  • Rapport Foundation - Build trust as the essential base for all persuasion and influence
  • Language Impact - Use specific words to engage minds and guide emotions effectively
  • Motivational Factors - Identify and harness what truly drives people's choices and behaviors
  • Integrity Influence - Persuade ethically while maintaining authentic relationships and trust
What most summaries miss: McGarvey's "Unconscious Impact Theory" proves we influence others 24/7, whether we realize it or not. Start your Click.Apply.Grow™ journey: Map one key relationship. Practice rapport-building techniques daily. Track influence outcomes. Leaders mastering these methods report 75% better negotiation results and deeper connections. Spark transformation. Influence authentically.

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About the Author

Jeremy Utley and Perry Klebahn are Stanford d.school professors who taught innovation to a million students and Fortune 500 leaders.

Utley, Director of Executive Education at Stanford's d.school, and Klebahn, co-founder of the program, revolutionized design thinking education globally. Their course reached 1+ million students worldwide. Book Ideaflow reveals innovation's only metric: idea-per-minute rate. Advised leaders at Google X, Pixar, and Microsoft. Host "Paint & Pipette" podcast featuring Seth Godin and Ed Catmull. Their methods adopted by Samsung, P&G, and SAP.

What sets them apart: They quantified creativity, proving innovation isn't inspiration—it's ideaflow volume measured scientifically.

Teams using ideaflow methodology generate 10x more viable solutions than traditional brainstorming.

The professors who made innovation a measurable, teachable science.

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