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Richard Rumelt
Good Strategy, Bad Strategy
Spot the hidden flaws in bad strategies and master the principles that lead to real competitive advantage.
Master Operations strategies from the world's leading business books!
Core Biz Category:
Operations
What Will You Learn?
Real strategy diagnoses challenges and coordinates focused action – Good Strategy, Bad Strategy by Richard Rumelt exposes why most strategic plans are just wishful thinking disguised as PowerPoints. This comprehensive strategy guide and key distinctions reveal:
- Strategy Kernel - Diagnosis, guiding policy, and coherent actions form complete strategies
- Bad Strategy Signs - Fluff language, failure to face challenges, mistaking goals for strategy
- Leverage Through Focus - Concentrated effort at decisive points creates breakthroughs
- Proximate Objectives - Achievable targets that teams can actually reach and build upon
What most summaries miss: Rumelt's "strategy as design" shows why copying competitors guarantees mediocrity. Develop your Click.Apply.Grow™ strategy: Diagnose one core challenge honestly. Create focused policy. Align all actions. Organizations using Rumelt's approach achieve 4x better strategic outcomes than goal-setting alternatives. Diagnose deeply. Act coherently.
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