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Peter Meyer
CREATING AND DOMINATING NEW MARKETS
Break into untapped territories and lead the competition.
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Master financial strategies from the world's leading business books!
Core Biz Category:
Operations
Growth Category:
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What's You Learn?
Create uncontested market spaces where competition becomes irrelevant – Creating and Dominating New Markets by Meyer pioneers blue oceans. This comprehensive market creation summary and dominance strategies reveal: • Market Creation Canvas - Identify opportunities beyond existing boundaries • First-Mover Advantage Building - Establish standards before competitors arrive • Category Design Principles - Define the rules others must follow • Ecosystem Control Methods - Own the platform, not just the product 2025 application: With markets fragmenting rapidly, creating new categories beats fighting in old ones for sustainable growth. Your Click.Apply.Grow™ creation: List assumptions limiting your market definition. Challenge three. Prototype new category. Market creators achieve 10x higher valuations than market share fighters. Don't compete in markets. Create them.
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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