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Brian Gottlieb
Beyond the Hammer
Lead with empathy, build with purpose—unlock a culture where teams thrive and performance skyrockets.
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Master financial strategies from the world's leading business books!
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What's You Learn?
Seven seconds determines whether your message lands or loses the audience – Pitch Perfect by McGowan and Bowman masters first impressions. This comprehensive Pitch Perfect summary and communication principles explain: • Headline First Structure - Lead with your main point instead of building to it • Curiosity Gap Creation - Share enough to intrigue without revealing everything immediately • Analogies Over Explanations - Complex ideas stick when linked to familiar concepts • Conversational Conviction - Speak with certainty while maintaining approachable warmth What most summaries miss: Their "Draper Principle" shows how to make any topic fascinating through human relevance. Perfect your Click.Apply.Grow™ pitch: Write three headline openers tonight. Test with five people tomorrow. Refine based on reactions. Professionals mastering these techniques report 90% better message retention and faster buy-in. Say it right the first time.
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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