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Emanuel Rosen
THE ANATOMY OF BUZZ
Learn the science behind what makes people talk—and how to spark unstoppable word of mouth for your business.
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What's You Learn?
Word-of-mouth spreads through network hubs and social clusters predictably – THE ANATOMY OF BUZZ by Emanuel Rosen decodes how buzz really works.
This comprehensive viral marketing summary and main ideas reveal:
The hidden gem: Rosen proves 10% of people influence 90% of purchasing decisions.
Generate buzz with Click.Apply.Grow™: Map your network hubs tomorrow. Craft contagious messages. Activate strategically. Products with proper buzz achieve 500% faster adoption.
Understand networks. Create buzz.
This comprehensive viral marketing summary and main ideas reveal:
- Network Science - Understand how information travels through connections
- Hub Identification - Find and activate key connectors and influencers
- Cluster Penetration - Spread messages through tight social groups
- Buzz Acceleration - Apply triggers making messages contagious
The hidden gem: Rosen proves 10% of people influence 90% of purchasing decisions.
Generate buzz with Click.Apply.Grow™: Map your network hubs tomorrow. Craft contagious messages. Activate strategically. Products with proper buzz achieve 500% faster adoption.
Understand networks. Create buzz.
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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