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Robert S. Kaplan and David P. Norton
STRATEGY MAPS
Visualize your entire business strategy on a single page—and align every action to drive breakthrough performance.
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Master financial strategies from the world's leading business books!
Core Biz Category:
Marketing
Growth Category:
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What's You Learn?
Visualize strategy to make it actionable at every level – Strategy Maps by Kaplan and Norton transforms words into results. This comprehensive strategy visualization summary and mapping methods reveal: • Four Perspectives - Link financial, customer, process, and learning objectives visually • Cause-Effect Chains - Show how actions in one area drive results in another • Strategic Themes - Bundle related objectives for clearer communication • Measurement Integration - Connect every map element to specific metrics The hidden gem: Visual strategy maps increase execution success by 70% through clarity alone. Begin Click.Apply.Grow™ mapping: Draw your strategy on one page. Test if employees understand it. Refine until crystal clear. Organizations using strategy maps report 85% better strategy understanding and execution. If you can't map it, you can't execute it.
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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