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Sarah Wirth, Bill Eckstrom
Straight Talk About Public Relations
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What's You Learn?
Modern PR success requires content marketing and social media mastery – Straight Talk About Public Relations by Robert Wynne delivers insider strategies that work. This comprehensive PR strategy summary and key takeaways explain:
- Media Evolution - Adapt traditional PR for digital-first media landscape
- Content Integration - Blend earned, owned, and paid media strategically
- Measurement Methods - Prove PR value through sophisticated analytics
- Crisis Navigation - Manage negative attention in real-time social environments
Strategies
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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