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Gregg Lederman
ENGAGED!
Stand out by building a culture where extraordinary employee behavior turns customers into lifelong fans.
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What's You Learn?
Employee engagement drives customer loyalty through authentic brand experiences – ENGAGED! by Gregg Lederman shows how motivated employees create customers for life.
This comprehensive employee engagement summary and key takeaways reveal:
What most summaries miss: Lederman's research proves 70% of companies fail at engagement because they focus on perks instead of purpose.
Engage deeply with Click.Apply.Grow™: Define brand behaviors tomorrow. Train for consistency. Measure customer impact. Companies with engaged workforces achieve 147% higher earnings per share.
Engage inside. Win outside.
This comprehensive employee engagement summary and key takeaways reveal:
- Live the Brand - Employees who embody company values naturally deliver exceptional experiences
- Brand Integrity Achievement - Align internal culture with external promises for authentic service
- Engagement Economics - Engaged employees generate loyal customers who buy more frequently
- Systems Thinking - Design processes that consistently enable employees to exceed expectations
What most summaries miss: Lederman's research proves 70% of companies fail at engagement because they focus on perks instead of purpose.
Engage deeply with Click.Apply.Grow™: Define brand behaviors tomorrow. Train for consistency. Measure customer impact. Companies with engaged workforces achieve 147% higher earnings per share.
Engage inside. Win outside.
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About the Author
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
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