Growth Category

Marketing: Retention

Keep customers coming back (i.e., Churn, Customers)

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Book Summaries

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Dree K. Collopy
5
AILA's Asylum PrimerLegal
Legal
 Strategies—Don't Just Read;
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Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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 Strategies—Don't Just Read;
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Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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Kurt M. Saunders
5
Intellectual Property LawLegal
Legal
 Strategies—Don't Just Read;
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Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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Carl W. Chamberlin
5
The Effective DepositionLegal
Legal
 Strategies—Don't Just Read;
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Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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Wayne A. Label
9 min
4.5

Amount (Accrual) by Product

The Amount by Product metric refers to the total amount of revenue

5 
Strategies—Don't Just Read;
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Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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Wayne A. Label
9 min
4.5

Amount (Accrual) by Product

The Amount by Product metric refers to the total amount of revenue

5 
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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Wayne A. Label
9 min
4.5

Amount (Accrual) by Product

The Amount by Product metric refers to the total amount of revenue

5 
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
See More...
Wayne A. Label
9 min
4.5

Amount (Accrual) by Product

The Amount by Product metric refers to the total amount of revenue

5 
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
See More...

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Book Strategy

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PENDING
1

Pick Your Book Strategy

Choose from proven strategies by top authors and experts.
Choose Your Growth Strategy
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
Build a Loyal Tribe
Focus on Long-Term Impact
Example:  Choose "This is Marketing" by Seth Godin to apply “Offer Generosity First”
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