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Thales S. Teixeira , Greg Piechota

Unlocking the Customer Value Chain

Discover how breaking apart traditional business models can disrupt industries and win customers in the digital age.
Master Personal Development strategies from the world's leading business books!
Core Biz Category:
Personal Development
What Will You Learn?

Skills have an 18-month half-life, making continuous learning the only career insurance – The Expertise Economy by Palmer and Blake maps the future of work. This comprehensive Expertise Economy summary and key concepts explain: • Personalized Learning Paths - AI-driven recommendations beat one-size-fits-all training programs • Skills Visibility Systems - Make expertise searchable across organizations for optimal deployment • Peer Teaching Networks - Internal experts teaching colleagues beats external training vendors • Learning in Workflow - Embed skill development into daily tasks rather than separate events 2025 application: Their "skills genome project" predicts which capabilities will matter most in five years. Build your Click.Apply.Grow™ expertise engine: Audit team skills gaps this week. Launch one peer teaching program. Measure skill velocity quarterly. Companies embracing continuous learning report 3.5x better adaptability to market changes. Learn or become obsolete.

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About the Author

Thales S. Teixeira and Greg Piechota are marketing and digital disruption experts focused on how technology reshapes business models.

Teixeira, Harvard Business School professor, and Piechota, researcher and strategist, co-authored “The End of Advertising as We Know It” and other works.

What sets them apart: They explain how digital disruption creates new winners and losers in business.

Companies applying their insights report faster adaptation, better monetization models, and stronger customer loyalty.

The disruption thinkers showing businesses how to thrive in the digital era.

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