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William Zinsser
On Writing Well
Master the timeless craft of clear, confident nonfiction that informs, engages, and endures.v
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Personal Development
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What's You Learn?
Clear, simple writing comes from clear thinking and ruthless editing – On Writing Well by William Zinsser teaches timeless principles for powerful nonfiction. This comprehensive writing craft guide and clarity principles reveal:
- Clutter Cutting - Every word must earn its place
- Unity Throughout - Consistent pronoun, tense, and tone
- Lead Hook - First sentence determines if readers continue
- Humanity Injection - Warmth and personality engage readers
Strategies
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About the Author
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5
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Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
No items found.
5
Strategies—Don't Just Read;
Apply
Aim at the Smallest Viable Audience
Create a Compelling Story
Offer Generosity First
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