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Phil M Jones

Exactly What to Say

Use the power of precise language to influence, inspire, and win more conversations with confidence.
Master Personal Development strategies from the world's leading business books!
Core Biz Category:
Personal Development
What Will You Learn?

Magic phrases bypass resistance and guide decisions ethically – Exactly What to Say by Phil Jones provides word-for-word scripts that move conversations forward. This comprehensive persuasion language guide and influence phrases reveal:

  • Rejection Preemption - "I'm not sure if it's for you" creates intrigue
  • Assumption Close - "What happens next is..." guides natural action
  • Alternative Choice - Two positive options prevent yes/no deadlock
  • Because Power - Any reason after "because" increases compliance

The hidden gem: Jones's "just out of curiosity" opener disarms defensive responses instantly. Apply your Click.Apply.Grow™ magic words: Use three new phrases daily. Practice exact wording. Measure response differences. Professionals using these phrases report 40% higher conversion rates ethically. Say exactly. Influence ethically.

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About the Author

Phil M Jones is a sales psychology expert who's trained over 2 million professionals in the precise words that trigger positive buying decisions.

Started selling at age 14, became UK's youngest sales manager at 18. Author of "Exactly What to Say" (translated into 24 languages, 500,000+ copies sold). Delivered 2,500+ presentations across 50 countries. Featured speaker at Google, Microsoft, and Salesforce events. Certified trainer in neurolinguistic programming.

Beyond the books: Jones discovered the "Magic Words" framework showing how 23 specific phrases can increase conversion rates by up to 400%.

Sales teams implementing Jones's word patterns achieve 32% higher close rates within 90 days. His online academy trains 50,000+ salespeople annually.

The wordsmith who decoded the language of influence.

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